...WE BELIEVE GREAT RESEARCH IS ABOUT FUELLING CHANGE...
No matter how big or small your challenge, we give you confidence in making change through:
being commercially aware of your needs
having a direct tone of voice & opinion to help cut through
being progressive in our approaches when we need to
engaging stakeholders throughout
How we get to the right findings: We look at the role of research from different angles so that we notice the things that pass others by.
Our Executives are passionate about what they do and will offer you expert advice and opinion through their research & sector experience.
We also work collaboratively with specialists to add skills such as facial coding, IAT tests and Semiotics, so that we can offer the best approaches to address the needs of your project
Multiple touchpoints are often used to build a better view
System 1 & 2 considerations ensure we capture the way people really think
Awareness and understanding of the cultural context makes sure we consider the wider influences on responses
We work with strong engagement; you are involved and informed throughout and we are proponents of getting stakeholders to really walk in their customers shoes.
We are committed to active debriefs that help cement confidence in change by empowering stakeholders
We also work with a range of experts, from statisticians to category planners and psychologists, to add further richness to our projects.
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Company Reg. No. 3068609 Company Registered Address: 25 Gloucester Place, London, W1U 8HT